Netskope named a Leader in the 2022 Gartner® Magic Quadrant™ for Security Service Edge. Get the Report.

  • Platform

    Unrivaled visibility and real-time data and threat protection on the world's largest security private cloud.

  • Products

    Netskope products are built on the Netskope Security Cloud.

Netskope delivers a modern cloud security stack, with unified capabilities for data and threat protection, plus secure private access.

Explore our platform
Birds eye view metropolitan city

Netskope Named a Leader in the 2022 Gartner Magic Quadrant™ for SSE Report

Get the report Go to Products Overview
Netskope gartner mq 2022 sse leader

Make the move to market-leading cloud security services with minimal latency and high reliability.

Learn more
Lighted highway through mountainside switchbacks

Prevent threats that often evade other security solutions using a single-pass SSE framework.

Learn more
Lighting storm over metropolitan area

Zero trust solutions for SSE and SASE deployments

Learn more
Boat driving through open sea

Netskope enables a safe, cloud-smart, and fast journey to adopt cloud services, apps, and public cloud infrastructure.

Learn more
Wind turbines along cliffside
  • Customer Success

    Secure your digital transformation journey and make the most of your cloud, web, and private applications.

  • Customer Support

    Proactive support and engagement to optimize your Netskope environment and accelerate your success.

  • Training and Certification

    Netskope training will help you become a cloud security expert.

Trust Netskope to help you address evolving threats, new risks, technology shifts, organizational and network changes, and new regulatory requirements.

Learn more
Woman smiling with glasses looking out window

We have qualified engineers worldwide, with diverse backgrounds in cloud security, networking, virtualization, content delivery, and software development, ready to give you timely, high-quality technical assistance.

Learn more
Bearded man wearing headset working on computer

Secure your digital transformation journey and make the most of your cloud, web, and private applications with Netskope training.

Learn more
Group of young professionals working
  • Resources

    Learn more about how Netskope can help you secure your journey to the cloud.

  • Blog

    Learn how Netskope enables security and networking transformation through security service edge (SSE).

  • Events & Workshops

    Stay ahead of the latest security trends and connect with your peers.

  • Security Defined

    Everything you need to know in our cybersecurity encyclopedia.

Security Visionaries Podcast

Bonus Episode: The Importance of Security Service Edge (SSE)

Play the podcast
Black man sitting in conference meeting

Read the latest on how Netskope can enable the Zero Trust and SASE journey through security service edge (SSE) capabilities.

Read the blog
Sunrise and cloudy sky

Netskope CSO speaking events

Meet the Netskope CSO team at one of our upcoming events.

Find an event
Netskope CSO Team

What is Security Service Edge?

Explore the security side of SASE, the future of network and protection in the cloud.

Learn more
Four-way roundabout
  • Company

    We help you stay ahead of cloud, data, and network security challenges.

  • Why Netskope

    Cloud transformation and work from anywhere have changed how security needs to work.

  • Leadership

    Our leadership team is fiercely committed to doing everything it takes to make our customers successful.

  • Partners

    We partner with security leaders to help you secure your journey to the cloud.

Netskope enables the future of work.

Find out more
Curvy road through wooded area

Netskope is redefining cloud, data, and network security to help organizations apply Zero Trust principles to protect data.

Learn more
Switchback road atop a cliffside

Thinkers, builders, dreamers, innovators. Together, we deliver cutting-edge cloud security solutions to help our customers protect their data and people.

Meet our team
Group of hikers scaling a snowy mountain

Netskope’s partner-centric go-to-market strategy enables our partners to maximize their growth and profitability while transforming enterprise security.

Learn more
Group of diverse young professionals smiling
Blog News & Announcements Cloud App Growth…or Marketers Gone Wild
Jul 31 2014

Cloud App Growth…or Marketers Gone Wild

We are thrilled to announce this quarter’s Netskope Cloud Report. Since the Netskope Active Platform looks across all enterprise cloud apps and normalizes activities and content, it’s a great way to find out how cloud apps are being used, what people are actually doing in them, what activities are constituting policy violations, and in what categories, and which apps are experiencing violations of data loss prevention policies.

A few key themes I want to bring your attention to. First off, cloud app growth continues its upward march, with now 508 apps per enterprise, on average. What’s different is that this is rapidly becoming not that big of a surprise. IT organizations are becoming more aware of the issue of shadow IT. They are now beginning to turn their attention to what people are doing in apps.

That brings me to my next theme, which is sharing. One of the key attributes of cloud apps is that they enable data sharing like nobody’s business. You can share anything in the cloud. A file, a link, a video. Build a report? Share it. Look up a customer record? Share it. Data is flying around like never before. It’s very cool, but also a little risky. What if it flies outside of the company? Someone wants to share a report with a contractor or a partner. Or even with their manager, but fat-fingers the name and shares it with someone they didn’t intend. Some interesting stats from the report around sharing: First, for every 1 upload in cloud storage, there are 3 shares. Kinda shocking! Second, 20 percent of the apps we track enable sharing. And that’s not just cloud storage. Third, 49 of the 55 categories we track have apps that enable sharing. These categories range from business intelligence to CRM to finance/accounting. Check out the report for the top 10 non-storage apps in which sharing occurs in the Netskope Active Platform.

But what really hits close to home for me is the marketing angle. The number of apps overall rose, as did the number of apps for our top five categories, marketing (61), HR (39), collaboration (38), storage (34), and finance/accounting (32). The biggie was marketing. Which got me thinking. And counting. Guess how many apps my small but mighty team of marketers uses here at Netskope? A whopping 50! We use Hootsuite for social campaign management, Adroll for ads, Wistia for videos, Dynamic Signal for social curation, Marketo for campaign management, and a host of data & analysis, productivity and project management apps ranging from Evernote to Trello, and more, of course.

Now, the reason the marketing category is so big is because it’s broad and kind of fragmented. It surely brought to light how many disparate activities we do on a daily basis. It also made me realize how CMOs are constantly under the gun to reach the right audiences with increasingly targeted and personalized messages and get those audiences to engage with them. They are doing a ton of measuring too, from page views to clicks to video views to surveys. They are garnering increasing budgets because these investments usually pay off. Digital tools that help people target audiences, get data, get prospects into the sales funnel, and measure campaign efficacy will help them beat the competition.

But as good as they are for business, marketing apps are also among the worst for enterprise-readiness. Granted, some apps (maybe like an ad or video-hosting platform) don’t need to be the poster child for security, but a shocking 98.3% of apps in use in the Netskope Active Platform were rated “medium” or below in our Cloud Confidence Index. Why is this? Well, some of the key reasons for this is they don’t let IT audit usage like admin, user or data access. So if an admin goes into an app and escalates privileges, who would know? Many lack data protection features like encryption of data-at-rest and separation of tenant data in the cloud. This means that if you have a breach, your customers’ data may be exposed. And if an adjacent tenant experiences data corruption or downtime, you may too. And finally, many lack important policy control features like support for complex passwords and multi-factor authentication.

Get the report here.