Roderick Jefferson joined Netskope in January 2021 as Vice President of Field Enablement. Among many career highlights, he is credited with coining the term “sales enablement” and built world-class, widely-recognized enablement organizations at AT&T, Siebel Systems, Oracle, NetApp, eBay, HP, Salesforce.com, Marketo, and others. A recipient of the Lifetime Achievement award for Sales Enablement from Selling Power™, Roderick will publish his first book, “Sales Enablement 3.0: The Blueprint to Sales Enablement Excellence” in March 2021.
Like so many of us, I started my sales career as a business development representative, and my success helped me grow into many other sales roles. But what I figured out early on was that I loved the process of selling most of all and that I had talent and passion for helping other folks not only learn to sell more effectively but also reach the kind of productivity that would get them regularly named to President’s Club and achieve many other milestones. I’ve been fortunate to partner with some of the brightest minds in the world and lead the way on what helps make sa