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Podcast

Cookies, Not Biscuits

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Prepare yourself for an exploration into the ever-changing world of cookies and data privacy on the latest episode of the Security Visionaries Podcast! Join host Emily Wearmouth as she sits down with experts David Fairman and Zohar Hod to discuss the past, present, and future of internet cookies. From the rise of third-party cookies and their subsequent fall, to the role Google has played in these transformations, and beyond, this discussion promises to leave no stone unturned. Our guests delve into the responsibilities of data protection officers, the evolving future of personalization via AI, and the opportunities as well as challenges emerging from these shifts. Tune in to gain invaluable insights into data privacy’s evolving landscape!

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Let’s talk about the percentages of people that are actually accepting third-party cookies. It used to be much higher, closer to 65 percent, but now it’s approximately 40 percent of individuals who say yes. So it is actually large, but what it means is there’s 60 percent who are either checking those functional cookies or just plainly rejecting them. And that’s an opportunity missed to personalize your customer’s experience.

—Zohar Hod, CEO & Founder at One Creation Corporation
Zohar Hod, CEO & Founder at One Creation

 

Timestamps

*(00:01): Introductions*(12:21): Role of AI and ML in personalization and transparency in AI models
*(02:36): The trust issues amplified by third-party cookies and tracking*(16:57): Importance of security features to avoiding saving sensitive data in cookies
*(04:55): First-party vs. third-party cookies and the impact of blocking the latter*(20:31): Changes in consent models and potential new business models
*(06:32): Compliance requirements around cookies & shift towards opt-in models*(24:40): Decreased cookie acceptance rates
*(08:19): The advent of zero-party data and the crucial role of trust and transparency*(25:11): Conclusion
*(10:39): Challenges for data protection officers in navigating privacy regulations

 

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On this episode

Zohar Hod
CEO & Founder at One Creation Corporation

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Zohar Hod

Zohar Hod has a long and varied work experience. From 1993 to 2019, they have held various positions across different companies. In 1993, they were a Senior Military Defense Program Buyer at the Government of Israel – Ministry of Finance – Economic Mission to the U.S. In 1998, they were the CEO of ViewTrade Holding Corp. In 2004, they were Manager at BearingPoint, Global Advisor/Partner at Hedg-X Strategies N.V., and Head of the Trading Solutions Group at IBM. In 2008, they were the Global Head of Sales & Support ICE Data Services at Intercontinental Exchange. In 2016, they were the Chief Executive Officer at truePTS. In 2018, they were the Chief Strategy Officer at Digital Asset. Lastly, in 2019, they were the Founder & CEO at One Creation Corporation.

Zohar Hod obtained their MBA from NYU Stern School of Business in 2000, where they studied Finance & Computer Information Services. Zohar also obtained BBA from Baruch College in 1996, where they studied Finance and Investment.

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David Fairman
APAC CSO at Netskope

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David Fairman

David is a highly experienced professional in the Security & Financial Crime disciplines covering Cyber Security, Fraud and Financial Crime, Intelligence, Business Continuity, Physical Security and Operational Risk. David has worked for, and consulted to, several large financial institutions and Fortune 500 companies, across the UK & EU, North America and APAC. David is a passionate leader in Cyber Security and Financial Crime and has been actively involved in founding several industry alliances and expert groups, holding Board positions, across multiple regions with the aim of making it safer to do business and transact in the digital world. David has been recognised as one of the Top CISOs to know, is a published author and adjunct professor. A core capability of David’s is his ability to understand the operational risks arising from digital commerce and translate these into strategic actions encompassing technological solutions and organisational capability maturity, in order to transform organisations abilities to mange all aspects of cyber and digital risk. David’s current focus is driving collaboration and innovation across the industry to address current and emerging threats prevalent with digital risk and improve the cyber resiliency and literacy in the community.

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Emily Wearmouth
Director of International Communications and Content at Netskope

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Emily Wearmouth

Emily Wearmouth is a technology communicator who helps engineers, specialists and tech organisations to communicate more effectively. At Netskope, Emily runs the company’s international communications and content programmes, working with teams across EMEA, LATAM, and APJ. She spends her days unearthing stories and telling them in a way that helps a wide range of audiences to better understand technology options and benefits.

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Zohar Hod

Zohar Hod has a long and varied work experience. From 1993 to 2019, they have held various positions across different companies. In 1993, they were a Senior Military Defense Program Buyer at the Government of Israel – Ministry of Finance – Economic Mission to the U.S. In 1998, they were the CEO of ViewTrade Holding Corp. In 2004, they were Manager at BearingPoint, Global Advisor/Partner at Hedg-X Strategies N.V., and Head of the Trading Solutions Group at IBM. In 2008, they were the Global Head of Sales & Support ICE Data Services at Intercontinental Exchange. In 2016, they were the Chief Executive Officer at truePTS. In 2018, they were the Chief Strategy Officer at Digital Asset. Lastly, in 2019, they were the Founder & CEO at One Creation Corporation.

Zohar Hod obtained their MBA from NYU Stern School of Business in 2000, where they studied Finance & Computer Information Services. Zohar also obtained BBA from Baruch College in 1996, where they studied Finance and Investment.

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David Fairman

David is a highly experienced professional in the Security & Financial Crime disciplines covering Cyber Security, Fraud and Financial Crime, Intelligence, Business Continuity, Physical Security and Operational Risk. David has worked for, and consulted to, several large financial institutions and Fortune 500 companies, across the UK & EU, North America and APAC. David is a passionate leader in Cyber Security and Financial Crime and has been actively involved in founding several industry alliances and expert groups, holding Board positions, across multiple regions with the aim of making it safer to do business and transact in the digital world. David has been recognised as one of the Top CISOs to know, is a published author and adjunct professor. A core capability of David’s is his ability to understand the operational risks arising from digital commerce and translate these into strategic actions encompassing technological solutions and organisational capability maturity, in order to transform organisations abilities to mange all aspects of cyber and digital risk. David’s current focus is driving collaboration and innovation across the industry to address current and emerging threats prevalent with digital risk and improve the cyber resiliency and literacy in the community.

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Emily Wearmouth

Emily Wearmouth is a technology communicator who helps engineers, specialists and tech organisations to communicate more effectively. At Netskope, Emily runs the company’s international communications and content programmes, working with teams across EMEA, LATAM, and APJ. She spends her days unearthing stories and telling them in a way that helps a wide range of audiences to better understand technology options and benefits.

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